Umufasha SmartFarms Ltd (“Umufasha SmartFarms”, “we”, “our”, or “us”) is committed to protecting the privacy and personal information of our users. T his Privacy Policy explains how we collect, use, store, and protect information when you use our websites, mobile applications, software platforms, and services, including Umufasha SmartPig, Umufasha SmartPoultry, Umufasha SmartCattle, and any other products or services we provide (collectively, the “Platforms”) in accordance with Rwanda’s Data Protection and Privacy Law (Law No. 058/2021) and African Union Convention on Cyber Security and Personal Data Protection.
By accessing or using our Platforms, you acknowledge that you have read and understood this Privacy Policy.
This Privacy Policy applies to:
We collect information necessary to provide, improve, secure, and support our services.
When you create an account or use our services, we may collect:
When you use our Platforms, we may automatically collect:
We use cookies and similar technologies to authenticate users, maintain login sessions, remember preferences, analyze Platform usage, improve performance and user experience, and enhance security. You may disable cookies through your browser settings, although certain Platform features may not function properly.
We use collected information to:
Our Platform features use artificial intelligence, machine learning, and predictive analytics to generate recommendations, forecasts, alerts, and insights. Farm Data may be processed by automated systems to detect trends, generate recommendations, improve livestock management outcomes, enhance Platform performance, and train and improve our algorithms using anonymized and aggregated datasets. We do not use identifiable personal information to train public AI systems.
Where required by applicable law, we process information based on one or more of the following legal grounds:
We do not sell your personal information. We may share information in the following circumstances:
We may share information with trusted third-party service providers including cloud hosting providers, payment processors, customer support providers, analytics providers, and communication service providers. These providers may only access information necessary to perform services on our behalf.
We may disclose information when required to comply with applicable laws, respond to court orders, respond to lawful requests from public authorities, protect legal rights and interests, or investigate fraud or security incidents.
If Umufasha SmartFarms undergoes a merger, acquisition, restructuring, financing transaction, or sale of assets, information may be transferred as part of the transaction.
We may aggregate and anonymize information for research, benchmarking, product improvement, industry reporting, and statistical analysis. Aggregated information does not identify individual users or farms.
Your information may be processed or stored in countries outside Rwanda where our service providers operate. When international transfers occur, we implement appropriate safeguards to protect personal information and ensure compliance with applicable laws.
We implement reasonable technical, organizational, and administrative safeguards designed to protect information from unauthorized access, disclosure, alteration, loss, destruction, and misuse. Security measures include encryption, secure cloud infrastructure, access controls, authentication mechanisms, security monitoring, and backup systems. However, no internet-based system can guarantee absolute security.
We retain information only for as long as necessary to provide our services, fulfill contractual obligations, resolve disputes, enforce agreements, and comply with legal requirements. When information is no longer required, it will be securely deleted, anonymized, or archived in accordance with applicable laws.
Subject to applicable laws, you may have the right to:
Users may request deletion of their accounts at any time. Following account deletion, access to the Platform will be terminated, data may be retained for a limited period for recovery purposes, and certain records may be retained where required by law or for legitimate business purposes.
Our Platforms are not intended for individuals under eighteen (18) years of age. We do not knowingly collect personal information from children. If we become aware that information has been collected from a child without appropriate authorization, we will take reasonable steps to remove it.
The Platforms may contain links to third-party websites or services. We are not responsible for third-party privacy practices, content, or security measures. Users should review the privacy policies of any third-party services they access.
We may update this Privacy Policy periodically. When significant changes are made, we will provide notice through the Platform, email notifications, website announcements, or other appropriate communication channels. The updated version becomes effective on the date specified at the top of this document.
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at privacy@umufashasmartfarms.com or +250 787 921 092. We will make reasonable efforts to respond to privacy-related inquiries within a reasonable period.
This Privacy Policy shall be governed by and interpreted in accordance with the laws of the Republic of Rwanda and the African Union Convention on Cyber Security and Personal Data Protection.